Community Trust to sponsor Family Stand
Blackburn Rovers Community Trust have demonstrated their commitment to Rovers’ fans of the future by choosing to sponsor and assist with the matchday running of the new Family Stand at Ewood Park.
As a result of the tie in, the new family-friendly location in the Blackburn End half of the Jack Walker Stand lower tier will now be known as the Blackburn Rovers Community Trust Family Stand.
The exciting move will result in potentially the most lively and active area of supporter/club interaction that the stadium has ever seen, with revamped concourse facilities, dedicated children’s activities, meet and greets, giveaways and much more all coming into play, starting from the first home fixture of the Championship season against Norwich City on Saturday August 6th. The facilities on offer include communal Playstation 4’s which will be available for use throughout the games including during half time.
The area will also carry Community Trust branding to help make fans around the stadium aware of the wide range of great opportunities that the registered charity provides to those in the local area.
Gary Robinson, chief executive officer of Blackburn Rovers Community Trust, is excited for the new matchday offering, explaining: “As soon as we knew that the Family Stand was heading into a new location, we wanted the Community Trust to become a key partner in its long-term success, so immediately we wanted to know if we could put our name to the venture.
“We’ve been working hard throughout the summer to get new partners on board who want to come along and make this part of the stadium as welcoming and exciting as it can be, and we’re sure that supporters will be pleased when they see the calibre of companies that we’re working with to make it happen.
“It’s also a very proud moment for the Community Trust to now enjoy such prominent branding within the stadium, with our details running the entire length of the Family Stand. Hopefully it will get more fans thinking about who we are, what we do and how we make such a valuable contribution to tens of thousands of lives in our area every year.”
Mike Cheston, Director of Blackburn Rovers, added: “We are delighted to welcome the Community Trust on board as the new sponsor of the Family Stand. It strengthens the long-running relationship between the club and the Community Trust, who have some exciting plans for that area on matchdays, which should hopefully improve the atmosphere and supporter experience inside the stadium.
“The Community Trust does a fantastic job of engaging with the local community through a number of different programmes and initiatives, so hopefully this latest move will further enhance its standing and reputation within the Ewood area.”
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